Wednesday, January 19, 2011

The Queen Rules!



What can I say? Once again she beat them all and got another standing ovation!! On Monday night, at the Eclipse Award dinner in Miami, Zenyatta was named North America's Horse of the Year. In the final tally, she beat Blame, the one horse to beat her, by 26 votes.

Her owners, the Mosses, could not wait to go back to their room and call their horse to tell her. In fact, they revealed that they speak to her every day! Apparently they put the phone up to Zenyatta's muzzle so they can hear her reply.

This is unabashed love, folks. And it all adds to Zenyatta's appeal. How right is Jerry Moss to point this out to the racing industry honchos? "I come from an industry that sued its fans when they started stealing music through Napster," he said. "There is sentiment in this business and you have to play to it. It is true in show business and it is true in racing. If you have a horse who gets people in the heart, then they want to come see them and get to know more about them, and you have the Beatles again."

In other words, its time for the industry as a whole to build on the momentum that Zenyatta started by making the sport more fan friendly, dare we even say, populist? The Beatles come around once in a lifetime. Let's hope Zenyatta's name does not fade with the next crop of three year olds.

2 comments:

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Anonymous said...

Amen!